Strategic managment

1. What are the differences between a vision and a mission?

a

2. The criteria (5 questions) for formulating a mission.

a

3. What is the aim of analysing the environment in strategic analysis?

a

4. What is the aim of analysing a company in strategic analysis?

a

5. The stages of strategic planning.

a

6. PEST: what is this analysis? What is the aim?

a

7. SCENARIOS: what is it for?, the types of scenarios, the procedure of calculating (practical aspects, to be able to calculate scenarios based on data), what are conclusions about?, to be able to make the conclusions on the basis of the graph.

a

8. PORTER'S 5 FORCES: the names of forces; the examples of criteria determining particular forces; to be able to analyse criteria's impact on particular forces; Porter’s recommendations for that analysis.

a

9. STRATEGIC GROUPS: the definition of the strategic group, the stages of strategic group mapping; the necessary criteria for developing maps.

aa

10. KEY SUCCESS FACTORS: definition, how to conclude about the strengths and weaknesses; difference between competitive advantage and competitive position; the theoretical perspectives of considering competitive advantage.

a

11. SPACE: the procedure; what is it for?; the characteristics of particular strategies (aggressive, competitive, etc.).

a