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Frage		Antworten
core products Lernen beginnen		A basic product which is bought because of a particular need, e.g. a drink for thirst.
consumer staples Lernen beginnen		Essential goods
augmented products Lernen beginnen		A basic product with additional features and services added to the total package.
clone Lernen beginnen		A new product, especially in the computer industry, which is almost the same as a successful one made by a more famous manufacturer.
consumer durables lasting products produced and sold in large quantities. Lernen beginnen		Long
consumer discretionary essential but desirable goods Lernen beginnen		Non
fast moving consumer goods Lernen beginnen		Products sold in very large quantities, such as groceries. They are often bought and move through stores quickly.
generic products Lernen beginnen		Products that are not known by a brand name, e.g. pharmaceutical products like paracetamol for headaches.
sell by date Lernen beginnen		A time suggested for reasons of safety by which perishable goods should be used.
perishables Lernen beginnen		Organic products, usually food, that go bad after a certain amount of time.

marketing cz. 2 (definition)