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Lernen beginnen

Frage		Antworten
loyalty Lernen beginnen		the tendency to always buy a particular brand
image Lernen beginnen		the ideas and beliefs people have about a brand
stretching Lernen beginnen		using an existing name on another type of product
awareness Lernen beginnen		how familiar people are with a brand (or its logo and slogan)
name Lernen beginnen		the title given to a product by the company that makes it
launch Lernen beginnen		the introduction of a product to the market
lifecycle Lernen beginnen		the length of time people continue to buy a product
range Lernen beginnen		the set of products made by a company
placement Lernen beginnen		when products are used in films or TV programs
endorsement Lernen beginnen		the use of a well-known person to advertise products
leader Lernen beginnen		the best-selling product or brand in a market
research Lernen beginnen		information about what consumers want or need
share Lernen beginnen		the percentage of sales a company has
challenger Lernen beginnen		the second best-selling product or brand in a market
segment Lernen beginnen		customers of a similar age, income level, or social group

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