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Frage		Antworten
categories groups of products that are of the same type Lernen beginnen		kategorie
rates basic charges for a service Lernen beginnen		ceny
demand the need that people have for particular goods and services Lernen beginnen		popyt
returns goods returned because they are faulty or not wanted Lernen beginnen		zwroty
promotions activities indeed to help sell a product Lernen beginnen		promocje
discounts reductions in the usual price Lernen beginnen		zniżki
channels the systems you use getting for getting goods to customers Lernen beginnen		kanały
consolidation bringing together separate activities into one larger whole Lernen beginnen		fuzja unijna
prospects the possibility that something will happen Lernen beginnen		widoki na przyszłość, perspektywy
trade down buy a cheaper kind of thing than before Lernen beginnen		stargować
to be trusted thought to be good Lernen beginnen		można ufać
especially valued considered important Lernen beginnen		szczególnie cenione
good value worth the money you pay for it Lernen beginnen		najkorzystniejszych
damage have a bad effect on something Lernen beginnen		szkoda / krzywda
temporary only needed for a short time Lernen beginnen		czasowy / okresowy
abandon stop doing something because it's too difficult Lernen beginnen		porzucić
downturn Lernen beginnen		spadek koniunktury
slowdown Lernen beginnen		zwolnienie
cut back Lernen beginnen		cofać się
fixed costs usual expenses such as a rent, heating, lighting, which are not changed by the volume of production Lernen beginnen		koszty stałe
variable costs expenses which increase with increased production (labour, raw materials) Lernen beginnen		koszty zmienne
manufacturing costs all costs directly related to production Lernen beginnen		koszty produkcji
labour costs the cost of employing workers and staff Lernen beginnen		koszty pracy
operating costs the costs for the day-to-day running of a company or business Lernen beginnen		koszty operacyjne
cost price selling at a price which is exactly what the product has cost to make Lernen beginnen		Cena fabryczna
cost analysis the study of all likely costs associated with a product Lernen beginnen		Analiza kosztów
cost centre a business in a chain, or a subsidiary, but treated as independent for accounting Lernen beginnen		centrum kosztów
subsidiary Lernen beginnen		spółka zależna
cost of sales the total costs for all products sold Lernen beginnen		Koszt sprzedaży
manufacturing the process or business of producing goods in factories Lernen beginnen		produkcja
variable likely to change often Lernen beginnen		zmienna
erratic Lernen beginnen		niekonsekwentny
volatile a volatile situation or character is likely to change suddenly and unexpectedly Lernen beginnen		zmienny
cost of goods sold (COGS) refer to the carrying value of goods sold during a particular period Lernen beginnen		koszt własny sprzedaży

market leader - lekcja 4

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